Arthur's Day 2013

Belfast to host one of four scheduled concerts on September 26, when Guinness & Co celebrate Irish creativity

Guinness & Co have announced details of Arthur’s Day 2013, which will take place on Thursday, September 26. Arthur’s Day will showcase the best of Ireland’s creativity and talent from the world of music and culture at over 500 free music events and creative showcases in pubs across the island of Ireland.

The Arthur’s Day line-up includes Irish acts The Script, James Vincent McMorrow, The Original Rudeboys, Girl Band and Bouts, as well as Manic Street Preachers, Emeli Sandé, Janelle Monae and the legendary Bobby Womack. Further artists will be announced later in the summer.

As always, Arthur’s Day will be a night full of surprises with acts turning up unannounced to perform in pubs across Ireland. Additionally, some acts will also perform at one of five ticketed music events, taking place in pubs across Belfast, Dublin, Limerick and Cork. Tickets will go on sale on September 4, with proceeds going to the creative and cultural initiative, Arthur Guinness Projects.

Singer-songwriter James Vincent McMorrow said: 'From the first day I travelled abroad to play, I've been struck by how people would immediately be intrigued, even before they'd heard a note, because of the heritage and lineage that comes with being an Irish artist.

'It's an incredible thing, our history of creating, it has an impact on people, I know it has an impact on me, and it's really exciting to see Guinness becoming so involved in adding to that heritage through Arthur’s Day and Arthur Guinness Projects. I'm glad to be part of it this year.'

Arthur’s Day 2013 will support, promote and showcase the next generation of Ireland’s musical talent, artists, poets, writers and culinary experts, all of whom are creating and inspiring positive change in Ireland today. Guinness will collaborate with publicans and Arthur Guinness Project applicants to transform some local pubs into creative hubs.

On Arthur’s Day, the Guinness Storehouse at St. James’s Gate Brewery in Dublin will be transformed into a cultural hub showcasing Ireland’s talent and creativity across the four areas of music, arts, food and sport.

Commenting at the launch, Stephen O’ Kelly, marketing director with Guinness said: 'Guinness has a long tradition of supporting and promoting emerging talent across the island of Ireland through Arthur’s Day programmes such as ‘Play on the Day’, ‘Our Thursdays’ and the recently launched Arthur Guinness Projects.

'It is a major cultural initiative which is championing people whose ideas, passion and spirit are enhancing and shaping our culture and identity. Whilst music will continue to be the cornerstone of the day, this year our creative canvas will stretch well beyond music, embracing other aspects of our culture by showcasing talent and creativity from sport and food to the arts and design.'

For full details on Arthur’s Day visit the Guinness website. For full details on Arthur Guinness Projects visit the Arthur Guinness Projects website.